Cruise Details
Join Erika Smith, Executive Director of Light The Hoan, for an exclusive behind-the-scenes look at the history and process of lighting one of Milwaukee’s most iconic landmarks—the Hoan Bridge. During this interactive experience, Erika will share the story behind the project, the technology used, and the creative vision that brings the bridge to life each night.
Attendees will have the unique opportunity to contribute to the dazzling display in real-time. Whether you're a local enthusiast or a first-time visitor, this event will offer a new perspective on the beauty of the Hoan Bridge and the impact of public art on our community.
Upcoming Lighting the Night Cruises

The Experience
Enjoy stunning views across the river and the Outer Harbor as the sun sets behind the cityscape.
Attendees will have the unique opportunity to contribute to the dazzling display in real-time. Whether you're a local enthusiast or a first-time visitor, this event will offer a new perspective on the beauty of the Hoan Bridge and the impact of public art on our community.

Cruise Route
We'll debark from downtown Milwaukee. The entire cruise lasts 90 minutes and ends at the departure location. From there, you're within walking distance to countless restaurants, bars, and venues!
The Day Of
The Lighting the Night Cruise will depart from our main dock located at 205 W. Highland Ave. Please arrive 30 minutes before the departure time to check in.
Parking Options
Riverfront Plaza Building, 1 block north of Edelweiss Dock: 110 N. Martin Luther King Dr.
Vern’s Parking, 1 block south of our dock: 1017 N. Martin Luther King Dr.
Marcus Center, east of the Milwaukee River: 130 E. State St.
More Questions?
For more details on what to expect during the cruise, get in touch with us during business hours or send us message online